Apple's best AI idea looks a lot like vibe coding
Apple spent most of its WWDC keynote playing catch-up — chatbot Siri upgrades, text creation and summarization, image generation. The standout bet, though, is something different: letting users shape AI behavior through conversational prompts rather than rigid configuration menus.
If it works, it's a more intuitive model for non-technical users. If it doesn't, it risks being as unreliable as asking an LLM (Large Language Model) to consistently follow verbal instructions.